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Trade signs

Trade Sign: The Golden Fleece (between 1850 - 1900)

The sign of a carved Golden Fleece, made from beaten and gilded copper, was the traditional sign of a woollen draper's shop.

The Royal Charter granted by Charles I in 1625 gave the citizens of London the right to erect signs to identify their trade in this way.

The trade sign was an accessible method of identifying a tradesman's premises at a time when the majority of the population was illiterate.

This tradition is maintained by Brooks Brothers, New York

Brooks Brothers bear

Brook Brothers Gift Card

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